Understanding Packaging and the Basics
Packaging Insight is a resource to help our customers understand the terminology used in the various packaging industries. We hope you find the information on these topics both informative and useful. As always we are committed to the success of our customers. If you have a question or need information on a product or topic not mentioned feel free to call us 813 242 6995.
Logo Branded Packaging Tape
The first impression is always the most important. One way
to make a good impression is with custom printed tape. When your customer receives your packages in
the mail are they excited to finally see it? Or do they mistake it for junk
Don’t let your customers get frustrated with overdone
wrapping, excess plastic or paper ads. You want your product to look appealing
and accessible, and you want your main message to be loud and clear.
If you want your customer to love the product, you need to
think about packaging first.
Packaging is a big part of your business’s branding, yet
many companies send their products in plain boxes and envelopes. With Quick Pak
custom printed tape, your company can create a safe, simple vessel for their
product with a loud and clear message. It’s a good way to easily add your logo
and contact information in another place.
Custom printed logo tape can be used to provide customers
with valuable information about their packages, keeping items and their
Instructions may include which side should be facing upward
while the box is opened, and whether items should be handled a certain way
during shipment. This basic information can be customized to your own
business’s needs or you can choose from a variety of pre-printed options
already in our inventory.
One of the most popular uses of custom printed tape is to
provide extra marketing for your brand.
You can use this space to add your
logo, business name or slogan, giving you extra space on your packages to
increase brand awareness. You can also use it to promote new announcements or
share a message about your commitment to customer service. By having this brand
messaging on your tape, you’ll call more attention to it than if it had simply been
printed on your envelope or box.
There are a variety of ways you can have fun with your
custom printed tape:
Print a QR code or incorporate random facts about your
Offer coupon codes good for discounts on your website.
This is a fun way to utilize the tape you’d have to use
anyway, eliminating the need to include separate paperwork with the code inside
the box. It’s also important to note that by eliminating the need for extra
paper, customers will appreciate your company’s efforts to be more
Over time, your customers will come to look forward to the
fun messages they’ll find on your packaging and customer loyalty will increase
as a result.