Why use Water Activated Paper Tape?

 

There are many reasons why water activated tape has seen a resurgence in popularity.  The driving force of its popularity is the growing demand for package shipping.  When it comes to securing packages, nothing beats the strength of water-activated tape. Unlike plastic tapes that only sit on the surface of a box, WAT penetrates the fibers of the corrugated cardboard, forming a secure bond. This bond not only enhances the strength of the package.

Security – no shipper wants their package to be tampered with. Today, shippers are sending all types of items including foods, pharmaceuticals, valuable electronics, and many other sensitive items.  The tamper evident closure of water activated tape assures the box stays closed until intentionally opened.  Security of closure is the #1 reason water activated tape is used today for eCommerce packages.

Branding – The appearance of your eCommerce packaging is statement about your brand.  Do you value your customer’s experience when they receive your package?  Most eCommerce shippers are turning to branded water activated tape to seal packages.  The paper based, water activated tape prints well and is easy to apply to the box without folding or creasing the tape – a major problem for plastic pressure sensitive tape.

Environmental – there is a growing war against plastic packaging. Paper based packaging is trending due to its recyclability and sustainability given current forestry regulation and recycling practices within the paper making industry.  Corrugated boxes, paper void fill, and water activated tape create a secure, protective, and environmentally responsible package.  Consumers are pushing vendors to be environmentally conscious.

2025 is the start of a New Year and a great time to make a change to water activated paper tape.  Call us at 813 242 6995 or reach out to sales@quickpakinc.com